Euroberry is a leading frozen fruit processing company specialising in the procurement,

packing and marketing of frozen fruit and vegetable products to national and international

industrial markets

SALES MANAGER

We have a career opportunity for a Sales Manager. The successful candidate must have

excellent negotiation, organisational and communication skills as well as pleasant personality.

The candidate will be reporting to the Commercial Director and is based at the Firgrove

facilities.

Responsibilities

• Create and execute a strategic sales plan
• Create the annual sales budget and targets for all regions including international
• Monitor actual sales against sales budget from all sales executives and report to

management monthly

• Present strategic planning to improve client results
• Achieve the overall margin targets set by management
• Ensuring high level of customer satisfaction of the ‘Euroberry experience’
• Monitoring market trends and providing regular feedback including competitor

behaviour and trends

• Provide product/customer forecasts to the planning department
• Work closely with purchasing, logistics and planning to ensure contract positions,

availability, and pricing is optimum

• Set and maintain standard pricing based on product cost price
• Manage and support the sales team with customer specific pricing
• Set annual KPI’s for sales team and track on quarterly basis
• Manage and grow own customer base in Western and Eastern Cape
• Expand sales area into Southern Africa, by identifying potential customers and

introduce the Euroberry portfolio to generate sales

• Hire, train, motivate, and advise the sales team
• Ensure contracts, price lists and customer information is up to date in Sage
• Adhere to high ethical standards, and comply with all regulations/applicable laws

Requirements

• At least 4 years of proven experience as Key Account manager and/or sales

manager in the food industry

• Highly goal oriented, assertive and a hands-on problem solver
• Strong Analytical Skills
• Strategic Planning Abilities
• Strong Communication Skills
• Delegation Skills
• Ability to Remain Calm Under Pressure
• Excellent People Skills
• Self-motivated and self-directed
• Willing to travel within different region