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Job Summary
About the role
A Public Relations (PR) position involves managing the image and reputation of an organization or individual through strategic communication. PR professionals create and maintain a positive public perception by working with the media, handling crisis communication, writing press releases, and managing relationships with key stakeholders.
Responsibilities
- Media Relations: Building and maintaining relationships with journalists, bloggers, and influencers; pitching stories and securing media coverage.
- Content Creation: Writing press releases, speeches, articles, social media content, and other materials that communicate key messages.
- Crisis Management: Developing and executing strategies to manage public relations crises, including managing media responses and ensuring consistent messaging.
- Brand Strategy: Collaborating with marketing and other teams to align public messaging with the brand’s goals and objectives.
- Event Planning: Organizing press conferences, product launches, and other events to generate media coverage and engage with stakeholders.
- Social Media Management: Overseeing the organization’s social media presence, creating content, and responding to public inquiries or concerns.
- Monitoring Public Opinion: Tracking media coverage, public sentiment, and industry trends to adjust PR strategies as needed.
Requirements
- A degree in public relations, communications, journalism, or related fields.
- Must not have taken part in the YES Program before.
- South African unemployed youth aged between 18 and 34.
- Excellent communication (writing, speaking, listening).
- Crisis management and problem-solving.
- Media relations and networking.
- Social media literacy Strategic thinking and planning.
- Attention to detail.
- Creativity and innovation.
Please consider your application unsuccessful when you have not heard from the Signa Opportunity team within two weeks of submitting your application.
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