Job Summary
Are you a creative and organized individual with exceptional communication skills? Our client is seeking a Marketing Specialist to lead and innovate in a fast-paced, exciting environment.
Requirements:
- Senior Certificate and a relevant Diploma/Degree (Digital/Social Media certifications are a plus)
- Digital/Social Media marketing certifications an added advantage
- 10 years of proven marketing experience with expertise in digital marketing activities
- Skills:
- Proficiency in content creation across multimedia platforms
- Excellent analytical, problem-solving, and communication skills
- Strong time management and deadline-oriented mindset
- Experience with Hootsuite, Meta for Business, Mailchimp, GoToWebinar, and related platform
Responsibilities:
- Design and execute impactful lead generation campaigns in collaboration with stakeholders and external agencies
- Partner with internal teams to plan and manage channels, communications, and event collateral
- Monitor and analyze website, social media, and campaign performance to identify growth opportunities
- Build and nurture community engagement through compelling content and collaboration with external partners
- Ensure cohesive brand strategies and maintain consistency across all materials and platforms
- Create and manage social media campaigns, track performance, and implement innovative strategies to drive engagement