Job title: Direct Sales & Marketing Manager (DSMM)
Reporting to: CEO & National Business Development Manager (Qualifications)
Salary: Basic salary, Cell phone, Laptop, Incentive Bonuses & Petrol card for business related travel
Hours: 45 hours, Full Time, Normal Hours 08:00am to 16:30pm, Saturdays as required for school/campus/national events
Location: Primary – Head Office | Secondary - Regional campuses as required
Purpose of the position
The purpose of this position is to create long-term relationships, both internal and external with the assigned portfolio. The role of a Direct Sales and Marketing Manager (DSMM) is to lead a team of sales representatives and other personnel and setting and promoting direct sales goals. The Direct Sales and Marketing Manager (DSMM) is the primary point of contact for CTU Training Solutions established school partners nationally. The DSMM seeks out and builds trusting relationships with schools (principals & teachers) in creating opportunities for school visits, presentations, data collection & marketing opportunities. The DSMM creates the opportunity for the delivering of additional teacher events, including teachers training & a national principal’s seminar. The DSMM is a problem solver who takes ownership of issues that arise and sees them through to resolution. This position directly benefits sales by improving the customer experience helping to build loyalty and increase retention.
The Direct Sales and Marketing Manager (DSMM) is responsible for all aspects of product sales and processes nationally. The Direct Sales and Marketing Manager (DSMM) is meant to act as a mentor and a guide for the sales employees put in their charge and are supposed to set monthly, quarterly, and annual plans and goals to promote and sell the company's products. They often work in specific geographical areas and under certain policies and directions given out by higher management. The successful candidate will understand what motivates customers to buy and know how to tap into those needs and desires in an effective way. They also often attend job fairs and business events in order to learn more or promote their business. The DSMM is responsible for the management of sales and relationships (internal & external) and maintains the companies exiting relationships with a client and/or sales team. The DSMM serves as the interface between the school/customer and the sales team and ensures the development of trustworthy relationships with the national portfolio of clients to ensure they do not turn to competition. DSMM acquires a thorough understanding of customer needs and requirements, expanding the relationships with existing schools/clients/customers by continuously proposing solutions. Serves as the link between communication between customers and client teams. Play an integral part in data collection, generating sales, prepare regular progress and forecast reports to the management team. The DSMM is the direct supporting agent for the National Business Development Manager. The DSMM will assist with leading, managing and executing the national school & direct marketing process, sales activities and/or supporting the full time sales department. This position is a key member of the sales and marketing team and has direct national budget responsibility. The position requires an individual with the ability to motivate and lead subordinates and other team members including him/herself. The DSMM must be a skilled communicator who is able to convey information, ideas and policy to all levels within the organization.
Responsibilities & duties
Business development & TEAM Support
Database/lead generation
Overall marketing & sales
Work standard
The Direct Sales and Marketing Manager (DSMM) is a leader, highly presentable and fluent in more than one language as required for the relevant region. The Direct Sales and Marketing Manager (DSMM) is a positive, influential individual that is always on time, well prepared and a knowledgeable source of information to the sales team. The Direct Sales and Marketing Manager (DSMM) has high standards and communicates well and professional. The Direct Sales and Marketing Manager (DSMM) is a CTU brand ambassador and should always represent according to the image, as set out by the Executive management team.
Academic & trades qualifications
Essential qualifications
Education
Work experience & skills
Experience
Core Competencies:
Position Competencies:
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