Job Title: Country Manager - Alcohol & Spirits Industry

Location: Nairobi, Kenya

About my Client :

Join a dynamic and innovative company that is at the forefront of the alcohol and spirits industry. My client is committed to delivering premium products and exceptional experiences to their customers. As they expand their market presence, they are looking for a passionate and results-driven Country Manager to lead their efforts in Nairobi, Kenya.

Role Overview:

My client is seeking a highly motivated and experienced Country Manager to drive the success of their premium alcohol brands, across the Kenyan market. This is a key leadership role that requires a strategic thinker with a deep understanding of the alcohol and spirits industry, market trends, and consumer behavior.

Important:

This position is only open to Kenyan Nationals .

Remuneration Structure:

• Highly competitive salary negotiable
• Incentive bonus structure in place
• Company vehicle
• Social Security covered by the company
• Medical cover
• Annual Leave

Key Responsibilities:

• Market Leadership: Leverage your comprehensive knowledge of the alcohol and spirits industry to identify market trends, consumer preferences, and competitive dynamics, ensuring our brands stay ahead in the market.
• Sales & Marketing Strategy: Develop and implement effective sales and marketing strategies for both Off Trade and ON Trade channels to maximize profitability and achieve company sales objectives.
• Brand Building: Establish and strengthen our brands in high-profile outlets through targeted sales, consumer promotions, and brand-building activities.
• Team Leadership: Lead, mentor, and supervise Key Accounts Executives and Promoters, ensuring they meet their sales targets and deliver exceptional performance.
• Customer Relationship Management: Build and maintain strong relationships with Key Accounts across the country, ensuring customer satisfaction and loyalty.
• Operational Excellence: Oversee stock management, distribution, and credit policies, ensuring efficient operations and compliance with company standards.
• Promotional Activities: Design and execute approved sales promotions and selling programs, driving brand visibility and sales growth.
• Competitive Intelligence: Stay informed about competitors' activities, continuously reviewing and adjusting strategies to maintain a competitive edge.

Qualifications:

• Proven experience in a senior sales or marketing role within the alcohol and spirits industry.
• Strong leadership skills with a track record of building and managing high-performing teams.
• Excellent communication, negotiation, and relationship-building skills.
• Strategic thinker with the ability to analyze market data and trends.
• Results-oriented with a focus on achieving and exceeding sales targets.
• Ability to work in a fast-paced environment and manage multiple priorities.

Why Join this company?

• Opportunity to lead and make a significant impact on the growth of premium brands in the Kenyan market.
• Collaborative and supportive work environment.
• Competitive salary and benefits package.
• A chance to work with a passionate and dynamic team.

If you are a dynamic leader with a passion for the alcohol and spirits industry and have the drive to lead our brands to new heights, we want to hear from you!

How to Apply:

Please send your resume and a cover letter outlining your experience and why you are the perfect fit for this role to the email address attached to this advert as soon as possible.

Join us in shaping the future of the alcohol and spirits industry in Kenya!