Job Summary
An exciting opportunity for a experienced programmatic sales expert to join a leading outdoor advertising agency based in Cape Town or Johannesburg.
Job title: Programmatic Digital Out of Home Sales Lead
The PDOOH Sales Lead plays a pivotal role in driving the success and integration of PDOOH within the business. Your focus will be on enabling the sales team optimising programmatic operations, building and maintaining relationships with key partners, and increasing ad server revenue while ensuring seamless client and agency experiences.
Responsibilities
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Develop strategies aligning PDOOH with digital trends
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Identify and pursue Ad Server revenue growth opportunities
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Create tailored solutions to meet client needs and industry trends
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Educate and support the sales team on PDOOH
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Transition qualified leads to Account Executives
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Develop sales enablement tools and collateral
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Guide operational workflows, campaign setup, and troubleshooting
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Manage relationships with partners (e.g., Polygon, Hivestack) and agencies
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Collaborate with marketing to align sales collateral and campaigns with PDOOH goals
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Monitor inventory and revenue trends for optimisation
Requirements
- 5-7 years with a strong track record in driving revenue growth and managing strategic partnerships
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Proven experience in PDOOH, programmatic advertising, or digital media sales
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Strong understanding of Ad Server operations, SSPs, and programmatic platforms
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Track record of building strategic partnerships and driving revenue growth
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Experience in developing sales strategies, collateral, and training materials
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Ability to manage multiple stakeholders, including internal teams, partners, and agencies
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Excellent communication, problem-solving, and project management skills
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Familiarity with industry trends and emerging technologies in programmatic advertising
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